Monday to Friday
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Monday to Friday
7:30 am to 5:00 pm ET
M.H. Eby, Inc. (“Eby,” “we,”“us,” or “our”) provides this Privacy Policy (hereinafter, the “Policy”) to explain how we collect, use, disclose, and protect personal information in the course of our business. This Policy applies to information we collect through www.mheby.com and any related sites, applications, or services that link tothis Policy (collectively, the “Site”), as well as information we collectthrough other business channels — including by email, telephone, contact andinquiry forms, in-person and dealer interactions, and through our sales teamand customer relationship management systems. Please read this Policy carefully.
THIS POLICY DESCRIBES THE PERSONAL INFORMATION WE COLLECT ABOUT YOU — WHETHER COLLECTED THROUGH THE SITE, BY EMAIL OR TELEPHONE, THROUGH CONTACT OR INQUIRYFORMS, OR THROUGH OUR SALES TEAM AND CUSTOMER RELATIONSHIP MANAGEMENT SYSTEMS —AND HOW WE USE AND DISCLOSE THAT INFORMATION. IT ALSO DESCRIBES THE TRACKINGTECHNOLOGIES WE USE ON THE SITE, INCLUDING COOKIES, WEB BEACONS/PIXELS, ANALYTICS TOOLS, AND BEHAVIORAL/SESSION-LEVEL ANALYTICS TECHNOLOGY. THIS POLICY IS LINKED IN THE FOOTER OF EVERY PAGE OF THE SITE SO THAT IT IS AVAILABLE TOYOU BEFORE AND DURING YOUR USE OF THE SITE. BY ACCESSING OR USING THE SITE —INCLUDING BY CONTINUING TO BROWSE BEYOND THE HOMEPAGE — OR BY OTHERWISE PROVIDING INFORMATION TO US OR DOING BUSINESS WITH US, YOU ACKNOWLEDGE THAT YOUHAVE BEEN GIVEN NOTICE OF, AND YOU CONSENT TO, THE COLLECTION, USE, AND DISCLOSURE OF YOUR INFORMATION AS DESCRIBED IN THIS POLICY, INCLUDING OUR USEOF COOKIES, PIXELS, AND OTHER TRACKING TECHNOLOGIES DESCRIBED BELOW. IF YOU DO NOT AGREE, PLEASE DISCONTINUE USE OF THE SITE AND, WHERE AVAILABLE, ADJUST YOUR BROWSER SETTINGS TO DECLINE NON-ESSENTIAL TOOLS.
We collect you provide to us directly when you do business or communicate with us — for example, when you submit a contact or inquiry form,sign up for our email list, request a quote, submit an application forfinancing, speak with our sales team or a dealer, contact us by email ortelephone, or meet us and share your information at a trade show, industryevent, or in person. This information may include information that identifies,relates to, describes, is reasonably capable of being associated with, or couldreasonably be linked, directly or indirectly, with a particular consumer,natural person, or household (“personal information”) such as your name, email address, phone number, mailing or business address, company or dealerinformation, job title, your areas of interest. We also collect the content ofthe messages and communications you share with us. Our sales team may alsoreach out to you by phone or email regarding Eby products and services. Whenyou interact with our sales team or attend an event where we collect contactinformation, we maintain records of these interactions and the informationcollected in our customer relationship management systems so that we canrespond to you, follow up, and manage our business relationship.1.2 InformationCollected Automatically Through Tracking Technology
Like most commercial websites,the Site uses automated tools to learn how visitors find, use, and interact with our pages. These tools may collect personal information, or we may maintain the information collected or associate it with personal information. We use the technologies described below. Each tool is described together with whatit collects, why we use it, and how you can control it.
• Cookies. Cookies are small text files placed on yourdevice that store information such as your preferences, session activity, and browsing history on the Site. We use first-party cookies (set by Eby) for site functionality, and we permit third-party cookies (set by our vendors, describedbelow) for analytics and advertising purposes.
• Web Beacons / Tracking Pixels. We and our vendors useweb beacons (also called pixel tags or clear GIFs), including the Meta(Facebook) Pixel, which are small pieces of code embedded in our pages andemails. These tools tell us whether a page was viewed or an email was opened, help us measure the effectiveness of our advertising, and allow us to show yourelevant Eby ads on other websites and on Facebook/Instagram.
• Google Analytics. We use Google Analytics, a web analytics service provided by Google LLC, to collect information about how visitors use the Site — for example, pages viewed, time on page, device and browser type, approximate location, and referring/exit pages. Google Analytics uses cookies and similar identifiers to compile these reports. You can learn more about how Google collects and processes data at https://policies.google.com/technologies/partner-sites and can opt out of Google Analytics tracking by installing the Google Analytics Opt-Out Browser Add-On.
• Meta (Facebook) Pixel and Advertising Tools. We use the Meta Pixel to measure the effectiveness of our advertising and to build and reach audiences for Eby ads on Facebook and Instagram. The Meta Pixel collectsinformation such as pages visited, actions taken on the Site, and device/browser information, and shares this information with Meta. You can learn about and adjust your ad preferences at https://www.facebook.com/help/568137493302217.
• LinkedIn Insight Tag and Advertising Tools. We use the LinkedIn Insight Tag (a pixel provided by LinkedIn) to measure the effectiveness of our advertising, understand how visitors interact with the Site, and build and reach professional audiences for Eby ads on LinkedIn. The LinkedIn Insight Tag collects information such as pages visited, actions taken on the Site, and device/browser information, and shares this information with LinkedIn. You can learn about and adjust your LinkedIn advertising preferences inyour LinkedIn account settings or athttps://www.linkedin.com/legal/privacy-policy.
• Session Replay, Heatmap, and Behavioral AnalyticsTechnology. We may use third-party session replay, heatmap, and behavioral analytics tools on the Site. These tools use cookies and similar technologies to capture aggregated, depersonalized information about mouse movement,scrolling, clicks, and page navigation, and may generate session recordings andheatmaps reflecting that on-page activity, for the purpose of improving Sitedesign, usability, and our marketing. These tools are not used to record audioor video, and we direct any such vendor not to collect sensitive personal information (such as passwords or payment card numbers) through these technologies.
• Other Advertising Partners. Our advertising and analytics partners may independently use their own cookies, pixels, or similartechnologies on the Site to collect information about your activity over timeand across other websites for the purpose of providing advertising and contenttailored to your interests. The Site does not control these third parties’ technologies, and their use of your information is governed by their own privacy policies.
• Server Log Data. We automatically log certain technical information when you access the Site, including IP address, browser type andversion, operating system, device identifiers, referring/exit pages, and timestamps, for security, troubleshooting, and routine Site administration.
The specific tracking technologies and providers identified above are examples of the categories of technologies we use to operate, analyze, and advertise the Site: cookies, web beacons/pixels and tags, analytics tools, advertising and audience-measurement tools, behavioral and session-level analytics technologies, and server log technologies. We reserve the right to add, remove, replace, or modify thespecific tools and vendors we use within these categories at any time, in our sole discretion, including tools and vendors not specifically named in this Policy. We may make such changes within the disclosed categories without separately identifying each specific tool or vendor in this Policy. Your use ofthe Site constitutes your consent to our use of these categories of trackingtechnologies for the purposes described in this Policy. If we begin using amaterially new category of tracking technology, or use these technologies for amaterially different purpose, we will update this Policy accordingly. We encourage you to review this Policy periodically for any updates.
You may decline non-essential tracking by adjusting your browser settings or using the opt-out tools described in Section 3, or by discontinuing use of the Site.
Because we market and sell to businesses, we also obtain business contact and related information from third-party sources to identify, reach, and do business with prospective and existing business customers. These sources include purchased or licensed business contact lists; sales prospecting, lead-generation, and data-enrichment tools and platforms (for example, Apollo or Salesforce Maps); industry, trade, andassociation data bases and directories (for example, the NAICS Association); and industry data providers (for example, agricultural or farm data sources such asU.S. farm data providers). The information we obtain from these sources may include business contact names, job titles, company names, business email addresses and phone numbers, mailing addresses, industry and business classification information, and similar business-related information.
We use this information to identify potential business customers, contact them about Eby products andservices, supplement and verify the information in our records, and support oursales and marketing activities. We combine information obtained from these third-party sources with information we collect directly from you and through the Site, and we maintain it in our customer relationship management systems.The categories of sources described in this Section, together with the direct and automated collection described above, make up the categories of sourcesfrom which we collect personal information.
The tables below show the categories of personal informationthat we have collected in the past 12 months. Please note that while examples are listed for each category, we do not necessarily collect all of them inevery instance.
We use the information described above to: provide, operate, and improve the Site; identify and contact prospective and existing business customers, including outreach by our salesteam by phone and email; respond to inquiries and provide customer, dealer, andwarranty support; measure and improve the performance of our advertising and marketing campaigns; understand how visitors use the Site so we can improve navigation and content; supplement, verify, and maintain the accuracy of the information in our records; detect, investigate, and prevent fraudulent or unauthorized activity; and comply with our legal obligations.
· Browser Controls. Most browsers let you block or delete cookies through their settings. Blocking cookies may affect thefunctionality of the Site.
· Google Analytics Opt-Out. Available at https://tools.google.com/dlpage/gaoptout.
· Advertising Opt-Outs. You may opt out of interest-based advertising from many of our partners through the Digital Advertising Alliance at https://optout.aboutads.info or the Network Advertising Initiative at https://optout.networkadvertising.org, and you may manage Meta ad preferences at the link in Section 1.2.
· Do Not Track. Some browsers offer a “Do NotTrack” signal. Because there is no common industry standard for responding tosuch signals, the Site does not currently respond to them.
We may disclose personal information we collect, or you provide, as described in this Policy:
· To our subsidiaries, affiliates, or related brands.
· To contractors, service providers, and other third parties we use to support our business and operations. These third parties are bound by contractual obligations to keep personal information confidentialand use it only for the purposes for which we disclose it to them.
· To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of M.H. Eby, Inc.’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by M.H. Eby is among the assets transferred.
· To fulfill the purpose for which you provided it.
We may also disclose your personal information for any other purpose disclosed by us when you provide it, for which we have obtained your consent, or otherwise provided by law.
We may also disclose your personal information:
We may share your personal information by disclosing it to a third partyfor a business purpose. In somecircumstances, we may “sell” your personal information as that term is definedunder certain state privacy laws, including the California Consumer Privacy Actand California Privacy Rights Act. Inthe past 12 months, we have disclosed or sold the categories of personal information shown in the table below.
If you are a California resident, the California Consumer Privacy Act, as amended by the California Privacy Rights Act (collectively, “CCPA”), may give you the following rights to:
The Right to Know and to Confirm, and the Right to Data Portability
You have the right to request that we disclose certain information to you about our collection and use ofyour personal Information over the past 12 months (the “right to know” and the “right to confirm”). Once we receive your request and confirm your identity, we will disclose to you:
The Right to Delete
You have the right to request that we delete any of your personal information that we collected from you and retained, subject to certain exceptions (the "right to delete"). Once we receive your request and confirm your identity, we will review your requestto see if an exception allowing us to retain the information applies. We may deny your deletion request if retaining the information is necessary for us orour service provider(s) to:
We will delete or deidentify personal information not subject to one of these exceptions from our recordsand will direct our service providers to take similar action.
The Right to Correct Inaccurate Personal Information
You have the right to correct any inaccurate personal information about you that we have in our possession (the “right to correct”). Once we receive your request and confirm your identity, we will disclose to you the specific pieces of personal information that we have collected about you. You will then have the opportunity to direct us to correct the pieces of information which you believe are inaccurate.
We may deny your request to correct if we believe the updated personal information is incorrect or is being used for any fraudulent or deceptive purpose.
The Right to Restrict Sensitive Personal Information Processing
You have the right to restrict our processing of your sensitive personal information (the “right to restrict”). Once we receive your requestand verify your identity, we will cease the processing of your sensitive personal information for the purpose of inferring characteristics about you. Please note that we may continue to process your sensitive personal information for other purposes consistent with thisPolicy.
The Right to Opt Out of the Processing and Sale of Personal Information
You have the right to direct us not to process your personal information for targeted advertising and not tosell your personal information at any time (the "right to opt-out").Once we receive your request, we will no longer use or process your personal information for the purpose of providing targeted advertising to you based on your activity and interests. We will also no longer sell (as that term is defined by relevant and applicable state law) your personal information to third parties for targeted advertising purposes.
The Right to Opt Out of the Sharing of Personal Information for Cross-Contextual Behavioral Advertising
You have the right to opt out of the sharing of your personal information with third parties for cross-contextual behavioral advertising. Once we receive your request, we will no longer use or process your personal information for the purpose of advertising to you based on your individual activity.
The Right to Opt Out of Profiling
You have the right to opt out of profiling in furtherance of decisions that produce legal or similarly significant effects to you. Once we receive your request, we will no longer use or process your personal informationfor making decisions that produce a legal or similarly significant effect toyou.
The Right to Be Free from Discrimination
We will not discriminate against you for exercising any of your rights under applicable state privacy law. Unless permitted by state law, we will not:
However, we may offer youcertain financial incentives permitted by state privacy law that can result in different prices, rates, or quality levels. This may include loyalty and rewards programs. Any legally permitted financial incentive we offer will reasonably relate to your personal information’s value and will contain written terms that describe the program's material aspects. Participation in a financial incentive program requires your prior opt-in consent, which you may revoke at any time.
To submit a request, please reviewthe information included in Section 6.
To the extent any of the advertising or analytics technologies described in Section 1.2 constitute a“sale” or “sharing” of personal information under the CCPA, you may opt outusing the methods described in Section 3 above or by contacting us directly.
If you are located in the European Economic Area, you may have additional rights regarding your personal data under the General Data Protection Regulation, including the rights to access, correct, delete, restrict, or object to certain processing of your personal data, and the right to data portability. To exercise these rights, contact us using the information in Section 12.
You have the right to submit a complaint to a Data Protection Authority about our collection and use of your Personal Information.For more information, please contact your local data protection authority inthe European Economic Area (EEA).
As described above, you may have certain privacy rights depending on your residency or location. To exercise your privacy rights, please use the contact information provided in Section 12.
Only you or someone legally authorized to act on your behalf may make a request related to your personal information. You may only submit arequest twice within a 12-month period.
Your request must:
· Provide sufficient information that allows us to reasonably verify you are the personabout whom we collected personal information or an authorized representative, which may include:
o Providing at least three (3) pieces of information that match the information we have about you.
o Providing a signed declaration, under penalty of perjury, that you are the individual about whom you have submitted the request, or that you are legally authorized to submit the requeston the individual’s behalf.
· Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.
We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm that the personal information relates to you.
We will only use the personal information provided in therequest to verify the requester's identity or authority to make it.
You may appeal a decision concerning your privacy rights by contacting us at https://www.mheby.com/contact or writing to us at M.H. Eby, Inc., ATTN:Legal Department, 145 Center Street, Blue Ball, PA 17506.
We will confirm receipt of yourrequest within ten (10) business days. If you do not receive confirmationwithin the 10-day timeframe, please call 1-800-292-4752 or email [email protected].
We endeavor to substantively respond to a verifiable consumer request within forty-five (45) days of its receipt. If we require more time (up to another 45 days), we will inform you ofthe reason and extension period in writing.
Any disclosures we provide willonly cover the 12-month period preceding our receipt of your request. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a formatto provide your Personal Information that is readily useable and should allow you to transmit the information from one entity to another entity without hindrance.
We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.
We do not respond to Do NotTrack (“DNT”) signals at this time. We will respond to such signals in thefuture, if and when we are required to do so.
We use commercially reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.
The Site is intended for ageneral business audience and is not directed to children under 18. We do no tknowingly collect personal information from children under 18. If you believe a child has provided us with personal information, please contact us so we can delete it.
The Site may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites, and we encourage you to review their privacy policies before providing any information.
If you have questions about this Privacy Policy or wish to exercise any privacy rights described above, please contact us at:
Mail: M.H. Eby, Inc. ATTN: LegalDepartment, 145 Center Street, Blue Ball, PA 17506
Phone: 1-800-292-4752
Website: https://www.mheby.com/contact
This Policy is effective as of 10/6/2026. We may update this Policy from time to time; any changes will be posted on thispage with a revised effective date. Your continued use of the Site after changes are posted constitutes your acceptance of the revised Policy.
Monday to Friday
7:30 am to 5:00 pm ET